Ad Networks

Below are links to articles posted in Ad Networks.

AdBrite Having Problems

One of the perpetual risks you will run into when using smaller ad networks is that they are more prone to infiltration by spyware/trojan/virus drive-by-download advertisers. You may think this has to do with their lack of ability to filter such crap out. In reality though I think it has to do with their willingness […]

Adsense Changes

For the first time since it’s launch in late June of 2003, Adsense has changed the base format of their design. They’ve removed the border between ads as well as lessening the overall outer border. Apparently they’ve tested this format to a great degree and found it performs better. One can hope.
The other thing […]

Media Whiz & AdNet Interactive

Back in November I was contacted by by Matt Romano from Adnet Interactive (a Media Whiz company, they also own Text-link-ads) who was apparently their head of network development. He signed up my literature site to run popunders at a nice flat rate with unlimited inventory that was enough to earn him my top spot. […]

Do not fear popunders.

There is anecdotal evidence that popunders are bad for business. It is said, by many, that they turn away users in droves and that you’re losing out on both traffic and links by using them.
Well, that just isn’t true.
For most of March I turned popunders off on my literature site. Normally there would be […]

Google going CPA

As per this blog post Google is officially adding a CPA component to Adsense/Adwords.
They of course don’t mention the word “CPA” or “affiliate program” at all, characterizing it instead as an expansion of their Google Pack referrals, but we all know what it is.
This could be good, or it could be bad. On […]

Cookie Misconceptions

I was just doing some browsing on my brother’s computer, he uses McAfee and I got to looking into their SiteAdvisor feature, what a load of crap that was.
Apparently McAfee relies on the most ignorant of Internet users to review the security of various sites. One that was particularly distasteful was their reviews of Tribal […]

Users Hate Interstitials… Right?

I’m a big fan of interstitials. I see them as the ultimate answer in the ad/ad-blocker arms race.
Most of the detractors of the format say they are extremely annoying to users and that people will leave your site.
Well… I was just doing some datamining of my site statistics and I noticed a very very suprising […]

New Type of Adsense Channels

Just a quick heads up for those who do not know.
Yesterday Adsense started using a new featured that allows you to define channels as more than just a way for you to keep track of earnings, but also as a way for advertisers to bid on your site. So when doing site targetted ads […]

Adsense Gets Less Restrictive

There was some hullabaloo (is that a word?) with the issue talked about in my most recent blog post. Many saw it as Google trying to be monopolistic and forbidding the use of other contextual ads anywhere on their site. I surmised that maybe it was really there way of being more open […]

Adsense Policy Changes

Jensense has a summary of some new Adsense policy changes. The highlights include an explicity forbidding of images next to ads among other things.
Of the two biggest changes, the first is a change in regards to copyrighted material. It looks like Adsense is now forbidding their ads be shown in conjunction with any copyrighted material […]

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