Generating Revenue

Below are links to articles posted in Generating Revenue.

Copyright Clearance Center, Not a Scam

When you start officially registering various forms of intellectual property, be they copyrights or trademarks, you’ll get a lot of junk mail. Not unlike the junk mail anyone who registers a domain name gets where some unscrupulous companies try to confuse you into thinking that you owe them money to renew your domain membership, you [...]

Peel Away Ads

How often do we find something new that we think can be a game changer? Not often, but it can still happen.
For instance, today I saw my first peel away ad, and I was very impressed. You should see one at the top right of this page.
The example one they provided for [...]

Deepen your site for fun and profit

The depth of your site refers to how many clicks it takes to get from your homepage to the furthest reaches of your site. With each click representing, of course, another page, another level of organization, for your site.
I think, with that definition, having a deep site means having a site with many pages. Since [...]

User Tracking Isn’t So Bad

There has been much privacy broohaha for the past years about privacy and user tracking. Specifically how ad companies will “track” users across websites.
This, I think, has mostly been overblown, and really, is a good thing, not a bad thing.
I’m taking my wife to Vegas this Spring and these past two weeks I’ve been [...]

Microsoft offers to buy Yahoo for 44b

Read it up here.
Honestly, I don’t understand this move.
Yahoo sucks. Their search engine sucks, their advertising service sucks. Who here doesn’t think Microsoft Adcenter is better than Yahoo Search Marketing? I believe until just very recently YSM didn’t even allow you to opt out of their syndicated results, so to advertise on their search results [...]

Sometimes even I do dumb things

My second most popular content site is my survival site.
I get really decent eCPMs from Adsense with it, especially this time of year, because there are a lot of outdoor retailers who do typical Christmas advertising. Yesterday was one of the best normal days ever for Adsense with it in fact, I saw normal days [...]

Prepare for an Adsense eCPM Drop

As per this post at the official Adsense blog Google has now significantly reduced the amount of space in an ad that is clickable. Now only the title and URL of an Adsense ad will be clickable. The reason they say is to reduce accidental clicks.
I do not like this change. The thing is, [...]

$0.20 CPM from Tribal Fusion

How a good company goes bad.
Tribal Fusion used to be a great ad company with high rates for niche sites and a dedication to high quality ads. They were the Macys of Internet advertising. But apparently Macys got a little jealous of Dollar General and Tribal Fusion got a little jealous of all the [...]

Adsense CPA Opens for All

Just a quick heads up to everyone that Adsense’s CPA system is now open for all publishers. Check it out.
This could end up being both good and bad for Adsense publisher revenue. On one hand it is another way to make money, on the other hand it could end up having the same problems [...]

Various Google Updates

The Googleplex has been buzzing with lots of little busy bees so far this week.
Adwords advertisers now can see performance data for individual sites in the content network (Adsense) and then exclude the bad ones and or do site targetted ads on the good ones. This should, hopefully, benefit quality Adsense advertisers (most of [...]

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