Ad Networks

Below are links to articles posted in Ad Networks.

User Tracking Isn’t So Bad

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There has been much privacy broohaha for the past years about privacy and user tracking. Specifically how ad companies will “track” users across websites.
This, I think, has mostly been overblown, and really, is a good thing, not a bad thing.
I’m taking my wife to Vegas this Spring and these past two weeks I’ve been […]

Microsoft offers to buy Yahoo for 44b

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Read it up here.
Honestly, I don’t understand this move.
Yahoo sucks. Their search engine sucks, their advertising service sucks. Who here doesn’t think Microsoft Adcenter is better than Yahoo Search Marketing? I believe until just very recently YSM didn’t even allow you to opt out of their syndicated results, so to advertise on their search results […]

Sometimes even I do dumb things

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My second most popular content site is my survival site.
I get really decent eCPMs from Adsense with it, especially this time of year, because there are a lot of outdoor retailers who do typical Christmas advertising. Yesterday was one of the best normal days ever for Adsense with it in fact, I saw normal days […]

Prepare for an Adsense eCPM Drop

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As per this post at the official Adsense blog Google has now significantly reduced the amount of space in an ad that is clickable. Now only the title and URL of an Adsense ad will be clickable. The reason they say is to reduce accidental clicks.
I do not like this change. The thing is, […]

$0.20 CPM from Tribal Fusion

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How a good company goes bad.
Tribal Fusion used to be a great ad company with high rates for niche sites and a dedication to high quality ads. They were the Macys of Internet advertising. But apparently Macys got a little jealous of Dollar General and Tribal Fusion got a little jealous of all the […]

Adsense CPA Opens for All

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Just a quick heads up to everyone that Adsense’s CPA system is now open for all publishers. Check it out.
This could end up being both good and bad for Adsense publisher revenue. On one hand it is another way to make money, on the other hand it could end up having the same problems […]

Various Google Updates

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The Googleplex has been buzzing with lots of little busy bees so far this week.
Adwords advertisers now can see performance data for individual sites in the content network (Adsense) and then exclude the bad ones and or do site targetted ads on the good ones. This should, hopefully, benefit quality Adsense advertisers (most of […]

About Adsense Pricing

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I get really annoyed with Adsense sometimes. Starting in April they started passing out seemingly automated optimization reports that more or less told me, and many other publishers, that we’d earn more if we didn’t block so many domains with the competitive ad filter.
Well myself, and others, block many PPC arbitrage type bad sites with […]

An Open Letter to Tribal Fusion

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There is a saying in business, the pigs get fat, the hogs get slaughtered. Meaning if you’re too greedy you get bloated and you die.
With the introduction of Tribal Fusion Direct you have become a hog and your core business is suffering because of it. No longer are you the high paying niche […]

A Death Knell for Bad MFA Sites

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Really bad MFA (made-for-adsense sites) with little to no content, stolen content, or illegal content routinely trick users into clicking ads or otherwise break Google’s terms, and yet still they proliferate.
Well a recent Adwords change now allows advertisers to see traffic, ctr, and conversions for specific domains in Google’s content network (adsense), thus allowing them […]

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