Search Engine Optimization

Below are links to articles posted in Search Engine Optimization.

Optimizing for a Question

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You do not need to dominate generic keywords to have a successful website. The website simply has to make more money than you put into it (or more than what your time is worth if all you put into it is time). A website that only makes $100 a month is successful if it requires [...]

Zeal.com Closing Down

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Zeal.com, a directory owned by Looksmart (see the review I wrote in 2003 here) is closing down as of March 28th as reported by the SE Roundtable.
I never thought they’d actually close down, but Looksmart/Zeal was only ever important thanks to MSN, and MSN stopped using them quite a while ago, so this [...]

Boost Your Site with Business Listings

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I just wrote a new article, Using Business Listings to Harness the Power of Local Search, it is about how you can implement a database of small businesses on your site to build traffic by getting listed in local searches.
This trick is so easy and so powerful I really considered not sharing it. [...]

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