Women in Website Publishing

June 27th, 2006 by Chris

It is not that women are less capable than men when it comes to technical things like computers, but rather I think they’re less interested in such things. In anycase, Morgan Webb, aside (I gotta put something for the guys in this post), there are very few women in the computers, programming, video game, etc industries. I also include website publishing in among these “nerdy” industries. Publishing isn’t quite as nerdy because in the end it is more business & writing, but since most publishers jump to this arena from that of web development it makes sense that most of them are male.

This I think creates a golden opportunity for women to enjoy easier success like we all had years ago. The reason is of course that the best websites are run by those who are passionate about their topic, and men and women of course tend to have different interests. Not only are women’s interest sites in demand by advertisers, but also there are fewer of them, and fewer of them done well, than there are of typical man sites like sports or video games, or dare I say porn?

Not that those above mentioned industries aren’t interesting to women too, but they are much less represented than man flavored sites. You could certainly have a sports, video game, or porn site geared towards women, and you would probably be successful with it. The point is that by focusing on women you will likely have a shorter or easier road to success.

Another benefit is that in many developing nations, such as India, women may still be socially limited in what they can do. This is to your advantage because its very common for people in such countries to rip off your sites or your ideas for sites and I’m guessing most of them are men who won’t be as likely to try it with a feminine site.

For all the girls out there reading this, get to work. You’ve probably been involved in technology for a while and maybe, since you interact with men so often in this industry, your feminine side has been tucked away in a closet. Well break it out, think of a topic that is interesting to women and that you are passionate about, you might just stumble into a profitable website idea.

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Posted in: General »  by: Chris

One Response to “Women in Website Publishing”

  1. Chromate  Says:
    June 29th, 2006 at 8:46 am

    Reminds me of a girl over at digital point that created a site aimed at men explaining what women want in bed. Guess it was quite popular. ;)

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