Ad Networks

Below are links to articles posted in Ad Networks.

An Open Letter to Tribal Fusion


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There is a saying in business, the pigs get fat, the hogs get slaughtered. Meaning if you’re too greedy you get bloated and you die. With the introduction of Tribal Fusion Direct you have become a hog and your core business is suffering because of it. No longer are you the high paying niche CPM […]

A Death Knell for Bad MFA Sites


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Really bad MFA (made-for-adsense sites) with little to no content, stolen content, or illegal content routinely trick users into clicking ads or otherwise break Google’s terms, and yet still they proliferate. Well a recent Adwords change now allows advertisers to see traffic, ctr, and conversions for specific domains in Google’s content network (adsense), thus allowing […]

AdBrite Having Problems


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One of the perpetual risks you will run into when using smaller ad networks is that they are more prone to infiltration by spyware/trojan/virus drive-by-download advertisers. You may think this has to do with their lack of ability to filter such crap out. In reality though I think it has to do with their willingness […]

Adsense Changes


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For the first time since it’s launch in late June of 2003, Adsense has changed the base format of their design. They’ve removed the border between ads as well as lessening the overall outer border. Apparently they’ve tested this format to a great degree and found it performs better. One can hope. The other thing […]

Media Whiz & AdNet Interactive


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Back in November I was contacted by by Matt Romano from Adnet Interactive (a Media Whiz company, they also own Text-link-ads) who was apparently their head of network development. He signed up my literature site to run popunders at a nice flat rate with unlimited inventory that was enough to earn him my top spot. […]

Do not fear popunders.


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There is anecdotal evidence that popunders are bad for business. It is said, by many, that they turn away users in droves and that you’re losing out on both traffic and links by using them. Well, that just isn’t true. For most of March I turned popunders off on my literature site. Normally there would […]

Google going CPA


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As per this blog post Google is officially adding a CPA component to Adsense/Adwords. They of course don’t mention the word “CPA” or “affiliate program” at all, characterizing it instead as an expansion of their Google Pack referrals, but we all know what it is. This could be good, or it could be bad. On […]

Cookie Misconceptions


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I was just doing some browsing on my brother’s computer, he uses McAfee and I got to looking into their SiteAdvisor feature, what a load of crap that was. Apparently McAfee relies on the most ignorant of Internet users to review the security of various sites. One that was particularly distasteful was their reviews of […]

Users Hate Interstitials… Right?


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I’m a big fan of interstitials. I see them as the ultimate answer in the ad/ad-blocker arms race. Most of the detractors of the format say they are extremely annoying to users and that people will leave your site. Well… I was just doing some datamining of my site statistics and I noticed a very […]

New Type of Adsense Channels


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Just a quick heads up for those who do not know. Yesterday Adsense started using a new featured that allows you to define channels as more than just a way for you to keep track of earnings, but also as a way for advertisers to bid on your site. So when doing site targetted ads […]

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