I am not seeing any difference in clickthrough rate, and my earnings are actually up (I'll give it a month before drawing any concrete conclusions.)
I am not seeing any difference in clickthrough rate, and my earnings are actually up (I'll give it a month before drawing any concrete conclusions.)
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My eCPMs are about as low as they've ever been, but my CTR is just as high as its been recently if not higher.
I only run 468x60s though, and since they do not show a click url, all of the text is clickable, so I would guess they would see the smallest dropoff compared to other formats.
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Last edited by rpanella; 03-17-2011 at 11:04 AM.
I expected a drop but mine have stayed pretty much the same. Now I understand why: I'm using mostly 468x60's.
My CTR has stayed the same, but my ecpm has dropped considerably. My earnings are as low as they've been for a good few months.
Last edited by Mike; 11-21-2007 at 10:54 AM.
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Actually, looking at my ads now the ad text isn't clickable on the 468s, only the title. My CTR still hasn't really dropped though.
The place I read about the 468s was: http://www.jensense.com/archives/200...s_to_adse.html
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Last edited by rpanella; 03-17-2011 at 11:05 AM.
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