yahoo targetting drops, earnings rise

[Chris]

I'm only running yahoo on a very small test portion of my literature site. The last few days its been delivering an eCPM of about $30 despite targetting dropping severely.

If I got $30 CPM for the whole site... well... that'd be nice (as in six figures a month) so I think I shall run another test. Still, with the poor targetting, I can't imagine this lasting for long.

[Todd W]

Maybe I should do some testing heh.

Can you integrate the yahoo ads as well as google?

[Chris]

Not on the same pages.

[Todd W]

Not on the same pages.

Sorry, I meant do the yahoo ads "blend" into pages as well as google. Not can I run them both on the same page.

[Cutter]

Looks like its time for me to test out Yahoo! I'm already accepted, just didn't get around to it.

[Cutter]

Damn it, I don't want to get rid of my adlinks to test this.

[Chris]

Sorry, I meant do the yahoo ads "blend" into pages as well as google. Not can I run them both on the same page.

yes, blending options are nearly identical.

[Cutter]

How long does it take after the first time adding the code for yahoo to serve the ads?

[Masetek]

I can't wait to start experimenting with Yahoo!...$30cpm is insane! but like u said, it probably wont last.

[Westech]

I've been experimenting with Yahoo as well. I'm not getting anything close to $30 eCPM, but it's still giving me MUCH more than I ever got from Adsense with the same placements.

I've also noticed that over the last few days eCPM has gone up quite a bit.

[Chris]

Well it musta just been the pages it was running on since I tried it on the rest of the site and it got a CPM worse than Google.