How much do you spend?

[Todd W]

I`m curious as to how much everyone spends for advertising their site(s) per-month. This could include PPC, text links, banners, etc... Also if you advertise for more than one site maybe post how many site(s) you are advertising for. This will give us a better idea of how much it breaks down per-site..

I spend around $1000 a month for PPC, Text links, and banners and it's always going up.

[Generalissimo]

Spend? Um, does that including getting games made with my links on that I give to webmasters? If so about $500, if not, about $0.

Does it pay off buying all those ads?

[moonshield]

I hear ad traffic is much more stable then search engine traffic.

[MarkB]

Well yeah, because you're paying for it so can be assured it will at least be seen. Whether it's better quality traffic is debatable.

[ASP-Hosting.ca]

I don't think it is important how much you spend. What is important is your ROI .

[r2d2]

I spend about $60 a month now on advertising Discount Plasma on AdWords and Yahoo/Overture. I really should do some proper analysing, but seem to sell more plasmas when advertising, even with minimal difference in traffic levels. I.e. purchased traffic seems higher quality.

[chromate]

This is an interesting thread. I've recently started paying for PPC ads to promote various affiliate progs. I've only just started doing this, so the ROI isn't that great. Sometimes I don't even get a return. It's a learning experience.

I hope to eventually build some solid PPC campaigns so I don't have to rely on organic search engine traffic.

[Todd W]

I don't think it is important how much you spend. What is important is your ROI .

True! However, I was just curious what everyone was spending per-month not what they were profiting or what their returns were...

[Todd W]

I hear ad traffic is much more stable then search engine traffic.

Of course! If you advertise with a PPC program such as adwords or searchfeed and maintain similiar rankings based on your spendings your results will typically stay consistent with a slight deviation each day.

[Todd W]

This is an interesting thread. I've recently started paying for PPC ads to promote various affiliate progs. I've only just started doing this, so the ROI isn't that great. Sometimes I don't even get a return. It's a learning experience.

I hope to eventually build some solid PPC campaigns so I don't have to rely on organic search engine traffic.

I`m still expirementing with PPC and affiliate programs too. I think it's a never ending expirement, and once you find something that 'works' you move onto something else to play with until it works..etc..etc..

[Generalissimo]

Perhaps I should start, of course I am going to buy advertising for my online shop when I finally take the leap and buy a buch of projectors (I've only had my own a few days, but it's bloody brilliant, they are so gonna replace big-screen TVs)...

[Chris]

Heh... projectors will never place TVs. No matter how high quality it is they are affected by ambient light which drastically hurts their functionality.

[Todd W]

Heh... projectors will never place TVs. No matter how high quality it is they are affected by ambient light which drastically hurts their functionality.

That and you may have room for a big screen but not enough open or flat wall for a projector.

[Generalissimo]

I have my projector on top of a 3 foot filing cabinet, you can always find space for one.

I see Chris' point about light getting in the way, reading text off one isn't the best (but I am doing it as I post this so)...

[Todd W]

I have my projector on top of a 3 foot filing cabinet, you can always find space for one.

I see Chris' point about light getting in the way, reading text off one isn't the best (but I am doing it as I post this so)...

I`m talking about the area the projector projects onto... I have room in the corner for my 55" big screen it's angled facing the couch. I do NOT have room for a picture to be projected in the same area. Projectors work good for presentations, tradeshows, and in-house theatres but wont be replacing TVs until more houses come made to take advantage of them, and even then you need a complete stereo system since the sound from a projector sucks.