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Alt text (alternative text) is a word or phrase that can be inserted as an attribute in an HTML (Hypertext Markup Language) document to tell Web site viewers the nature or contents of an image. The alt text appears in a blank box that would normally contain the image.
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Alt Tags or text are the html tags which is used by users for the search engine crawlers. Search engine crawlers doesn't understand the images, so the Alt Text tells the search engine crawlers, what the images is all about.
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An alt tag, also known as "alt attribute" and "alt description," is an HTML attribute applied to image tags to provide a text alternative for search engines.
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We use ALT tags to optimize website images, Its an on-page SEO factor. https://sites.google.com/view/davidrichard/
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