What is link building and why does it matter?
What is link building and why does it matter?
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Link building, simply put, is the process of getting other websites to link back to your website. All marketers and business owners should be interested in building links to drive referral traffic and increase their site's authority.
Link building, simply put, is the process of getting other websites to link back to your website.Building links is one of the many tactics used in search engine optimization (SEO) because links are a signal to Google that your site is a quality resource worthy of citation.
Link building is the process of acquiring links from other websites on the web, primarily for the purpose of improving search traffic on Google.
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Link building is a process in which you acquire or build links from other websites to your website.
1. Higher Search Rankings
2. Brand Recognition
3. Trust and Recommendation
4. Sale and Conversion
Link building is important because it is a major factor in how Google ranks web pages. Google notes that: "In general, webmasters can improve the rank of their sites by increasing the number of high-quality sites that link to their pages."
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Google exists to serve the searcher. That means Google is constantly trying to determine which results are most relevant to any given searcher and any given time. In addition to relevance, Google considers credibility too. So the search engine looks to see if other websites have linked to yours. If so, that means your content is worth linking to and is, therefore, more credible when compared to a website not linked to externally.
Link building is the process of placing URLs with the help of keywords on external webpages to build trust of your domain and redirect traffic to your website from external pages. They help to rank keywords higher in search engines and also generate traffic to your website.
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