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Thread: What is the possible impact of Ad Rank on Cost per Click?

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    What is the possible impact of Ad Rank on Cost per Click?

    What is the possible impact of Ad Rank on Cost per Click?

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    Generally speaking, the higher your Quality Score, the lower your cost per conversion. Remember, a high Quality Score is Google's way of saying that your PPC ad meets your potential customers’ needs. The better you are at meeting the prospect’s needs, the less Google will charge you for the ad click.

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    Generally speaking, the higher your Quality Score, the lower your cost per conversion. Remember, a high Quality Score is Google's way of saying that your PPC ad meets your potential customers’ needs. The better you are at meeting the prospect’s needs, the less Google will charge you for the ad click.

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    Generally speaking, the higher your Quality Score, the lower your cost per conversion. Remember, a high Quality Score is Google's way of saying that your PPC ad meets your potential customers� needs. The better you are at meeting the prospect�s needs, the less Google will charge you for the ad click.

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    AdRank in AdWords is a key AdWords marketing concept that plays a huge role in determining how prominently your ads are displayed in a SERP and also your cost-per-click. It is also the essential problem Google has tried to solve with the introduction of AdRank. These also your Quality Scores have enormous influence over the cost and effectiveness of your paid search campaigns.

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    Quote Originally Posted by PrimeItSolution View Post
    Generally speaking, the higher your Quality Score, the lower your cost per conversion. Remember, a high Quality Score is Google's way of saying that your PPC ad meets your potential customers’ needs. The better you are at meeting the prospect’s needs, the less Google will charge you for the ad click.
    Quote Originally Posted by ferriesthai View Post
    What is the possible impact of Ad Rank on Cost per Click?
    Quote Originally Posted by Goyum View Post
    Generally speaking, the higher your Quality Score, the lower your cost per conversion. Remember, a high Quality Score is Google's way of saying that your PPC ad meets your potential customers’ needs. The better you are at meeting the prospect’s needs, the less Google will charge you for the ad click.

    All copied from same source?

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