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Thread: What is user intent in SEO?

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    What is user intent in SEO?

    What is user intent in SEO?

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    The user intent, or search intent states which goal or intention an internet user has when entering a search term into a search engine. User intent is now a central factor in content and search engine optimization and is eclipsing individual keywords as a dominant ranking factor.

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    User intent. As its name implies, user intent tells us what a user is looking for when conducting a search query via a search engine. User intent takes into consideration the keywords used in search queries, but goes beyond them, trying to understand the context and the intention behind those words.

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    User/Search Intent – SEO Glossary. Searchmetrics. The user intent, or search intent states which goal or intention an internet user has when entering a search term into a search engine.

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    Registered evejones's Avatar
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    User/Search Intent SEO Glossary. Searchmetrics. The user intent, or search intent states which goal or intention an internet user has when entering a search term into a search engine.

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    The user intent, or search intent states which goal or intention an internet user has when entering a search term into a search engine.

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    The client plan, or hunt goal states which objective or expectation a web client has when entering a pursuit term into a web index.

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    It’s simply a reflection of Google’s constant desire to improve search results by delivering the most relevant information based on the search query a user enters

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    It simply a reflection of Google constant desire to improve search results by delivering the most relevant information based on the search query a user enters

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    Registered RH-Calvin's Avatar
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    Since Google can recognize user intent, it displays pages in search results that are most relevant to what the user is looking for. Because of this, understanding user intent and creating content with the user's intent in mind is essential to improving the relevance of your website pages and improving SEO.
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