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Thread: What is Treemaps in google analytics ?

  1. #1

    What is Treemaps in google analytics ?

    What is Treemaps in google analytics ?

  2. #2
    Registered PoolMaster's Avatar
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    A treemap is a visualization that uses nested blocks to represent a hierarchy (tree) of your data.

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    The Treemaps report lets you visually explore trends in your Acquisition channels so you can quickly and intuitively develop hypotheses about your incoming traffic. Treemaps represent data as rectangles. The size and color of each rectangle represent different metrics, so you can combine different aspects of your data into a single visualization. Treemaps are a good hypothesis-generation tool because they can help expose the relative importance of, and the relationship between, different entities.

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    Registered RH-Calvin's Avatar
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    The Treemaps report lets you visually explore trends in your Google Ads data so you can quickly and intuitively develop hypotheses about your advertising campaigns. Like all Google Ads reports in Analytics, it includes both Google Ads metrics (like Clicks and CPC) and Analytics metrics (like Bounce Rate and Revenue).
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