Outgoing Links - Is this true?

[Mike]

Hi all,

While browsing the net I came across this:

http://www.seochat.com/articles/11/page1.html

Now I'm sure I've read that outgoing links harm your PR, but this basically says the opposite.

What do you think?

Mike

[Johan H]

Originally posted by Mike
Hi all,

While browsing the net I came across this:

http://www.seochat.com/articles/11/page1.html

Now I'm sure I've read that outgoing links harm your PR, but this basically says the opposite.

What do you think?

Mike

No clue on this one, although some directories have a lot of links and they dont seem to lose PR..

[Chris]

Its way off base.

Google does not value outgoing links at all, any real professional knows this because a real professional will have looked at concrete research.

Whoever publishes that site obviously doesn't know what he is talking about. SEOchat only has a PR of 3.

They say this:

They believe:
1. Outgoing links are a drain on their hard fought Google’s PageRank (a version of link popularity) development campaigns

Which is inferring that outgoing links are NOT a drain on PR.

The published PageRank algorithm proves to anyone with basic math knowledge that outgoing links drain PR from a site.

A page that very thoroughly explains this, including examples with actual numbers and equations, can be found here:

http://www.iprcom.com/papers/pagerank/

Reading more... it appears the guy that wrote that article has based his entire premise on the theory of "what goes around comes around." If you link out to other sites that good karma will benefit you in the future. That sounds real scientific huh?

His article isn't rooted in fact at all -- its nothing but a utopian vision of how he'd like things to work.

[Mike]

I didn't think it was true after finding it, but thought I better check.

Thanks for the confirmation