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Thread: What is CPM?

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    CPM is an acronym for Cost-Per-Thousand. Many online ads are priced on a CPM basis in which the cost is expressed for 1000 impressions. E.g. If a banner advertisement is placed at the price of $20/M then the CPM is $20, or $20 for 1000 impressions.

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    Quote Originally Posted by crackersguru View Post
    CPM is an acronym for Cost-Per-Thousand. Many online ads are priced on a CPM basis in which the cost is expressed for 1000 impressions. E.g. If a banner advertisement is placed at the price of $20/M then the CPM is $20, or $20 for 1000 impressions.
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    CPM is an abbreviation for cost per thousand impressions. CPM is used to measure the cost of online advertising campaigns.

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    Registered sulbha's Avatar
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    Cost per thousand impressions, or "CPM," refers to the cost of displaying an advertisement one thousand times (known as "impressions"). The CPM pricing structure is used for some display ads and is an important metric for ecommerce businesses that maintain affiliate networks.

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    Registered RH-Calvin's Avatar
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    CMP stands for ‘Cost per Thousand’ (M is symbol of 1000 in Roman Number). In the fields of online advertising, you can charge on the basis of number of impression of particular banner/link ads.
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    Cost per thousand (CPM) is a promoting term used to mean the cost of 1,000 commercial impacts on one page. In the event that a site distributer charges $2.00 CPM, that implies a sponsor must pay $2.00 for each 1,000 impressions of its promotion. The "M" in CPM speaks to the Roman numeral for 1,000.

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    CPM is an acronym for Cost-Per-Thousand. Many online ads are priced on a CPM basis in which the cost is expressed for 1000 impressions.

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