Does Bold Text affect SEO?
Does Bold Text affect SEO?
I would not say it has massive impact, plus bolding keywords is a bit of an old school practice, but there is still some benefit / value I believe to using it, although does make content look unsightly if over used. It's also worth mentioning that this tag <b> is redundant and has been for many years, you would need to use the following tag <strong>Keyword</strong>. Be careful to how much you use it and how perfect you make the SEO you do not want to get penalized for over optimization.
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