Traffic to site
Adding Fans and Followers
Convert subscribers to Customers
Gain Customer Preferences
Interact with Customers
Traffic to site
Adding Fans and Followers
Convert subscribers to Customers
Gain Customer Preferences
Interact with Customers
Using Social Media as simply as a marketing tool is somehow wrong. You must nor only use it as a transaction medium but more than that. The m=numer one goal of Social Media Marketing is to murture relationship among customers.
Its other goals are:
To connect and build relationships among the customers and other people
To build brand recognition
To gain followers
To drive website traffic
To drive direct-response sales
Source: http://www.thesocialmediahat.com/blo...eting-04012014
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