What is a landing page?
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What is a landing page?
A landing page is a page on your site that is designed to convert visitors into leads. A landing page is different from other pages in that it follows both of these criteria: It has a form that allows you to capture a visitors information in exchange for a desired offer
A landing page is an online marketing term. It refers to a specific kind of a web page, created solely for marketing campaign purpose. Users arrive at a landing page after clicking a link, which usually appears in an advertisement.
A landing page is a web page that appears when a visitor clicks on a PPC ad or a search engine result link. The home page of a website is not the only landing page; every page in a website has a purpose and is a potential search engine landing page.
In digital marketing, a landing page is a page that your visitors land on after they click a link from an email, post, or an ad on another page. This page is created in order to provide the user with an important minimum of information, to get them interested, and to encourage them to take a specific, singular action.