Hello friends,
What is the ROAS in Google AdWords?
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Hello friends,
What is the ROAS in Google AdWords?
ROAS stands for return on ad spend—a marketing metric that measures the amount of revenue your business earns for each dollar it spends on advertising.
Return on Ad Spend, or ROAS for short, is the average conversion value you receive in return for every dollar you spend on your ads
When you value conversions differently and you want to meet a target return on ad spend (ROAS) a Target ROAS bid strategy can help you meet your goals.
ROAS stands for return on ad spend!