What is the difference between RankBrain and BERT algorithm?
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What is the difference between RankBrain and BERT algorithm?
BERT does not replace RankBrain, it is an additional method for understanding content and queries. It's additive to Google's ranking system. RankBrain can and will still be used for some queries.
RankBrain was Google's first artificial intelligence method for understanding queries.
BERT is additive to Google's ranking system and an additional method for understanding content and queries.