What are the best ways to locally optimize my site? What is Local SEO?

What are the best ways to locally optimize my site? What is Local SEO?

To locally optimize your site, you’ll want to conduct keyword research for terms that customers in your local area are searching for. With these keyword terms, which will likely include your store’s location, you can optimize your page titles, meta descriptions, H1s, content, blogs, social media posts and more. If you have more than one targeted local area, it’s a good idea to create separate web pages on your site for each of these locations. Content on these separate pages should be unique, optimized to the specific location, and engaging to customers who live in these areas.

Local seo helps to promote your business in your area local and build its popularity within the country. Submitting your website to Google maps, classified ads and local business listing websites are some of the techniques used to build your local search engine rankings.