Why are search engines so important?

Why are search engines so important?

Search engines help to build your online reputation and generates good traffic to benefit your online business. Hence ranking your webpages higher in search engine pages will help to generate more leads for your online business.

They do this by maintaining databases of web pages, which they develop by using automated programs known as "spiders" or "robots" to collect information. The Search Engines use complex algorithms to assess websites and web pages and assign them a ranking for relevant search phrases.

If Search Engines held no importance then it would not be possible for you to do search engine optimization

A search engine is any software program that searches for sites based on the words users have keyed in, that have to do with the subject of their interest. Search engines are the work horses of the world wide web, returning billions of responses to billions of queries every day, with the major search engines being Google, Yahoo, Bing and Ask.

Search engines are the workhorses of the world wide web. They allow searchers to find relevant information and websites without needing to have any technical expertise.

SEO is not only about search engines but good SEO practices improve the user experience and usability of a web site.