Is content repurposing part of the pillar content strategy?

Is content repurposing part of the pillar content strategy?

Pillar content is any piece of content (usually a long-form video or audio show) from which all other pieces in your content marketing strategy are derived.

Repurposing Pillar Content. ... The idea is to create a sizeable piece of content and then carve it into microcontent that can be shared across your channels in order to promote the larger piece.

Repurposing content is one of those strategies that every content marketer knows they should be doing. Repurposing content is a key marketing tactic. This complete guide will show you how to repurpose content visually, including free templates.

Yes, it is definitely a part of a content strategy