MAssive Google Ad buy by Toyota

[Chris]

Anyone else noticing a preponderance of Toyota ads on Adsense right now? I'm noticing them on many of my (unrelated) sites. I also had higher than normal (or, shall I say, "less lower") CPMs today.

[Chris]

Nope.. figured it out... Google is running a bunch of Atonement Video ads (in the 300x200 box size) on my literature site. Very very nice revenue, really great cPM, I just doubled the impressions I was giving them as soon as I figured it out. I've gotten those artsy movie ads regularly from Google on my site and they always do very well.

This makes me wish I had that ad size integrated into my forum, you always get really nice ads with that size... anyone seen a good forum integration of that type of unit?

[Emancipator]

i stopped using google the cpms were so darn low. Do you find the 300x200 does well?

[Chris]

Well... all my CPMs had dropped too, but it just shot up so far in February, this ad unit anyways.

[LazyCat]

Personally I run hot and cold on AdSense. I know when I'm setting up PPC for a client I generally avoid anything but search displays.

I watch and wait.