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View Full Version : Google using directory descriptions in SERPs?


Dan Morgan
03-13-2005, 10:07 AM
Just noticed it as I just gained a # 1 & 2 position knocking an old domain from the top -- never seen it before.
James
03-13-2005, 04:09 PM
Yeah they use it; I'm not sure whether or not it counts towards your ranking, though.
jentor
03-16-2005, 05:21 PM
It doesn't directly give you a boost, but the PR boost is obviously a factor (although PR isn't that big a factor in their ranking algo I presume).
James
03-16-2005, 06:28 PM
PR is a decently sizeable factor--one you should at least work at, instead of neglecting like most people do with meta tags now.

Speaking of which, Google also uses meta tag descriptions in its results.