What are the differences between SEO and SEM?

[WoodsPainting]

What are the differences between SEO and SEM?

[John-Smith]

SEO- Search engine optimization
SEM - Search engine marketing

[sophiawils59]

SEO mainly involves creating and publishing excellent content, relevant keywords, link building, site navigation, etc

On the other hand, SEM is the process of gaining website traffic by purchasing ads on search engines. It is also known as PPC ads.

[sulbha]

Hi Friends,
SEO is increasing the amount of website visitors by getting the site to appear high on results returned by a search engine. SEM is considered internet marketing that increases a site's visibility through organic search engines results and advertising. SEM includes SEO as well as other search marketing tactics

[smartlinktech]

Hi Friends,

SEM (Search Engine Marketing), it is used for the promotion of website through paid advertising by increasing their visibility in Search Engine Result Page (SERP) in the Ads section. While SEO is optimizing the site to increase the organic ranking of a site.

[RH-Calvin]

SEO or search engine optimization is the process of optimizing your website in search engines. The process helps to build your online identity and reputation to benefit your online business.

SEM stands for search engine marketing. It is the process of promoting your website in various search engines to build its popularity and reputation. Search engine optimization and social media optimization are two major processes used for search engine marketing.