What is a paid search engine result?

[thaichacha]

What is a paid search engine result?

[neelseowork]

The main difference between Search Engine Optimization (SEO) and Pay Per Click (PPC) is that traffic coming from SEO (organic) is free while traffic generated from PPC is not free (as the name implies you have to pay a cost per click).

[RH-Calvin]

Paid results are basically advertisements — the Web site owners have paid to have their Web pages display for certain keywords, so these listings show up when someone runs a search query containing those keywords.

[susanburling]

When a search engine returns its search results, it gives you two types: organic and paid. Paid search marketing provides businesses the opportunity to advertise within the sponsored listings of a search engine or a companion site by paying either each time their ad is clicked (pay per click) or less commonly, when their ad is displayed (CPM or cost per thousand) or when phone contact is generated, which is ‘pay per call'.

[susanburling]

When a search engine returns its search results, it gives you two types: organic and paid. Paid search marketing provides businesses the opportunity to advertise within the sponsored listings of a search engine or a companion site by paying either each time their ad is clicked (pay per click) or less commonly, when their ad is displayed (CPM or cost per thousand) or when phone contact is generated, which is ‘pay per call'.