How does Alexa rank websites?

[MVM Infotech]

How does Alexa rank websites?

[nilomartseo]

Alexa ranking works by measuring the rank of a website or a blog based on the data about the amount of traffic source that goes through Alexa System (or Alexa Tool). ... Alexa ranking toolbar also sends different data to Server, mainly it sends users data like I.P., Visited Page.

[neelseowork]

A site's ranking is based on a combined measure of Unique Visitors and Pageviews. Unique Visitors are determined by the number of unique Alexa users who visit a site on a given day. Pageviews are the total number of Alexa user URL requests for a site.

[traveloweb]

Alexa ranking works by measuring the rank of a website or a blog based on the data about the amount of traffic source that goes through Alexa System (or Alexa Tool).

Alexa ranking records all the traffic sources from Alexa Tool users and ignores rest of the traffic data.Alexa computes traffic rankings by analyzing the Web usage of millions of Alexa Toolbar users and data obtained from other, diverse traffic data sources. The information is sorted, sifted, anonymized, counted, and computed, until, finally, we get the traffic rankings shown in the Alexa service."

[Jessicad0505]

Excellent information.

[vinukum]

Alexa’s Rankings is based on the traffic data provided by users in Alexa’s global data panel over a period of 3 months. Alexa does not give you the exact ranking of your site.

[vinukum]

Alexa Rankings is based on the traffic data provided by users in Alexa global data panel over a period of 3 months. Alexa does not give you the exact ranking of your site.

[RH-Calvin]

Alexa measures the traffic on your website and provide a numerical value to rank your domain in search engines. Alexa rank can be improved by good content update and also by building backlinks from other relevant sources.

[damponting44]

The rank is calculated using the combination of average daily unique visitors and the average page views on the website over a period of 3 months. Hence, the website which has the highest number of combination of the above two metrics is ranked #1.

This data is acquired from a subset of internet users who use one of the 25,000 browser extensions for Google Chrome, Firefox, Internet explorer etc. The algorithm then looks out for the potential biases and amends it for compensating for the visitors who are not included in the Alexa’s measurement panel.