ZigE
07-22-2008, 04:06 AM
http://news.cnet.com/8301-13860_3-9993853-56.html
"Microsoft's self-serve advertising offering for publishers is still under development and is currently in a private pilot phase, being tested by select publishers who met the participation requirements," Microsoft said. "The private pilot phase began earlier this year."
Microsoft pointed publishers interested in the pilot to sign up for the trial.
"It's our intention to continue to expand our high quality network and relevant audience gradually and intelligently over time for our advertisers," Microsoft said. "We will evaluate customer interest and product performance as we move through the private pilot, but we have no specific launch plans to announce at this time."
About time? Considering yahoo failed miserably..
Microsoft has been rolling out some pretty good ad tech lately & are quite business savvy, have loads of cash. I guess the challenge is bringing in local businesses to advertise, and maintaining decent revenue for its publishers.
Anyone remember how much adsense publishers contribute to google's overall revenues?
"Microsoft's self-serve advertising offering for publishers is still under development and is currently in a private pilot phase, being tested by select publishers who met the participation requirements," Microsoft said. "The private pilot phase began earlier this year."
Microsoft pointed publishers interested in the pilot to sign up for the trial.
"It's our intention to continue to expand our high quality network and relevant audience gradually and intelligently over time for our advertisers," Microsoft said. "We will evaluate customer interest and product performance as we move through the private pilot, but we have no specific launch plans to announce at this time."
About time? Considering yahoo failed miserably..
Microsoft has been rolling out some pretty good ad tech lately & are quite business savvy, have loads of cash. I guess the challenge is bringing in local businesses to advertise, and maintaining decent revenue for its publishers.
Anyone remember how much adsense publishers contribute to google's overall revenues?