plurals or not ?

[s2kinteg916]

say im optimizing my site for a keyword

"widgets"

when people search for widget

would i come up ? or should i just optimizie in the singular format if its more popular

[Chris]

whichever format is more popular is your best bet

[aaandy]

how dou define the most popular one?

overture suggestion tool doesn't provide this info...

any other tools out there?

Andy

[Chris]

wordtracker.com

Overture combines plurals and singulars, wordtracker does not.